http://www.lighthousearticles.com/view/tag Tagged Articles 2010-09-08 http://www.lighthousearticles.com/view/article/326/Measure-Inbound-Links http://www.lighthousearticles.com/view/article/326/Measure-Inbound-Links 2010-02-08 Most search engines like Google use inbound links or back links, depending on what you call them, to measure if a site is relevant for a specific search query made by an internet user. Even if inbound links are not all to get top of Google, they play a very big part in the process alongside other factors.